Here’s what you should know about our optimisation process.
We prefer to handle it for you, but we can put it into a document for you to do if you'd like.
We don't touch any page copy or branding without your approval.
We structure our optimisation to deliver a great user experience.
Everything is handled by us. Both technical and on-page SEO.
Let’s go over the specifics.
Auditing
When you start your free trial with Firefly, you'll see an auditor in your project. This shows all the technical and SEO issues with your site. When the scan is complete, we'll let you know and will begin our planning to get this all fixed for you.
It's important to note that you might have issues showing that aren't valid. This can be due to plugins (if you're a WordPress site), or if your website builder has any custom settings. We'll let you know if something shows as an issue, but isn't.
We will also audit your Google Business Profile, if you're a local business. Optimisation for this is usually quite quick and is done in a day.
What We Cover
We handle the entire optimisation process for you, top to bottom. This includes:
Meta Titles, Descriptions & Schema Markup
Alt Attributes, Image Optimisation & Corrections
Core Web Vital & Page Experience Optimisation
File Size Optimisation & JS/CSS Minimisation (when applicable)
Header & Title Tag Optimisation
Sitemap Formatting & Installation
Robots.txt Optimisation
Any Technical Issues That Affect Your Rankings
Google Business Profile Optimisation
You'll get a comparison report from us when everything is complete.
Timelines
We aim to get everything optimised within the first month. This is contingent on us getting editor access to your site when we request it. If your site is larger than 100 pages, we might need an extra few weeks to fix everything. So please be considerate if you have a large site! :)
Optimisation is a recurring task. The bulk of issues are fixed in the first month, with recurring revisions on our work in the months after.